Editorial Reviews. Review. An site Best Book of the Month, August I. The Birth of Korean Cool: How One Nation Is Conquering the World Through Pop of-fact book on Korean society and popular culture by Euny Hong, the author. How One Nation Is Conquering the World Through Pop Culture. "Gangnam Style" is only one tool in South Korea's extraordinarily elaborate and effective strategy to become a major world superpower by first becoming the world's number one pop culture exporter. As a child, Euny Hong.

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THE BIRTH OF KOREAN COOL ยท 3 matter of decades, South Korea went through changes that most wealthy nations took hundreds of years to achieve: so-. The Birth of Korean Cool by Euny Hong - How did a really unhip country suddenly become cool? How could a nation that once banned miniskirts, long hair on. Paperity: the 1st multidisciplinary aggregator of Open Access journals & papers. Free fulltext PDF articles from hundreds of disciplines, all in one place.

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It is well written, and the anecdotes used to illustrate the history of Korean culture are quite compelling. The images of Korean school discipline and inter-generational interaction will probably stick with me for some time. Great read. And inspiring.

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I often forgot that I was reading a piece of non-fiction, as facts are told with wit and unique notes. The writing flows well so that it is a delightful read sprinkled with a good amount of pop culture. It is rich in details but in a voice that elevates it above the monotone nature of textbooks so that it does not read like a wiki entry.

Right from the beginning the titles of the chapters hint at her wry humour. Above all else, I loved her take on things, the way she pieced together the past with the present through odd notes that highlight her oblique slant. Her approach is such that I can follow her method and apply it to other nations too, looking closer to home and even comparing themes.

Euny Hong, The Birth of Korean Cool (2014)

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Book details Author: Euny Hong Pages: Picador Language: English ISBN She was a witness to the most accelerated part of South Korea s economic development, during which time it leapfrogged from third- world military dictatorship to first-world liberal democracy on the cutting edge of global technology. Featuring lively, in-depth reporting and numerous interviews with Koreans working in all areas of government and society, The Birth of Korean Cool reveals how a really uncool country became cool, and how a nation that once banned miniskirts, long hair 4.

How One Nation Is Conquering the World Through Pop Culture

If you want to download this book, click link in the last page 6.For example: Wednesday Martin. In this witty and informative book by Hong, you will discover the many stories behind Korean wave or so-called Hallyu that you enjoy through Korean drama series or Korean music outspreading everywhere.

Their capital, they all understood, was human, and it needed government support to realise its potential. Han is a concept, as well as a medical condition, specific to Koreans, defined as hopeless and helpless resentment, agony, and unidentifiable pain.

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Photograph: Katherine Rose The Korean-American writer Euny Hong might not have intended to bust quite as many myths as she does in The Birth of Korean Cool, her highly entertaining account of how South Korea , once one of the world's poorest and least fashionable countries, became a cultural superpower. Institutional Login. Lethal White.

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